If there is one thing that sets humans apart from other animals, it is his capacity to create tools that will make his life better. While thousands of years ago, he used tools for survival, now, in the age of technology, man continues to produce tools, no longer for protecting themselves against predators but for keeping their businesses afloat.
With a brand new year in our midst, knowing which PPC tools will help us gain better business insights and eventually make more money. Make the most out of your PPC tools free to help you in your campaigns. Here are the top 30 AdWords tools that will help 2018 the best year for your business:
Get the best keyword ideas that will fuel your campaigns by using the AdWords Keyword Planner. This tool conveniently helps you find the most relevant keywords, compare keyword trends, and create and share these to your plan. Google allows you to create ad groups and set bids before you can turn your campaign on.
Ubersuggest will take the keyword that it is given and sends an unlimited list of alphabetized and numerical keyword variations of the original. If you are looking to uncover more keyword, you can add bounce house.
Search term/query report shows what search terms actually trigger ads based on the keywords you bid on. It will not expand your reach as the ads are showing only for those terms but it will help improve the quality scores and granularity of the account.
Facebook’s rule for ads to not contain more than 20 percent text is a deal breaker. Luckily, Facebook Text Overlay Tool ensures ads will run smoothly on Facebook by making sure the text doesn’t spill into 6 or more boxes on the grid.
AdWords campaign management while on the go? The Google AdWords App is perfect for when you need to adjust keyword bids, enable or disable AdWords objects, and make various recommendations for Adwords while you are away from your desktop.