Reach Neighborhoods the Week Homes Go Under Contract
By Brad Leiphart, CEO · NetConnect Digital · Updated November 2026
Other agencies wait for people to search. We put your brand in front of homeowners the week their house goes under contract.
We put your brand in front of the neighborhoods where homes just went under contract, before people start searching. NetConnect Digital has been in digital marketing since 2008 and has completed 3,500+ projects. This is not a list of leads we sell. It is how we market your moving, portable storage, or brokerage brand in the service area you already cover.
See your area's countThe search is often the last step, not the first
Households planning a move usually have a closing date before they search for a mover. In the National Association of REALTORS® January 2026 Confidence Index Survey, contracts typically closed in 30 days. In that window, people pack, arrange help, and often ask a neighbor or an agent for a name. If you only show up when someone types "movers near me," you are arriving after some of that deciding has already started.
The closing date is already on the calendar
Once a house is under contract, the move has a date. That is when packing, storage, and crew booking become real tasks — not a someday project.
Neighborhood conversations start early
Many households ask an agent, a neighbor, or a company whose name they have already seen. Being visible in that neighborhood matters before the last-minute search.
Search still matters, but it is not the whole job
People who are still comparing options will search, and you should be there. Search alone misses the households that already have a short list.
From a service area to postcards and ads
You set the area. We pull weekly counts. Postcards come first and are being rolled out. Ads then reach those zip codes or that radius, plus the platforms' mover audiences and your own customer lists.
1. Set your service area
Choose the city, zip codes, or radius you actually cover. The program follows the area your crews or delivery trucks can serve, not a generic national list.
2. We pull weekly counts
Each week we count homes that went under contract or were newly listed in that area. You see counts, not names or addresses. Those counts help decide where to show up.
3. Postcards come first
Postcards are being rolled out first, with no launch date promised here. The aim is to put your brand in front of households in the neighborhoods where homes just went under contract, before people start searching.
4. Ads follow in the same areas
We run Meta and Google ads to those zip codes or that radius, plus the platforms' mover audiences and your own customer lists, following Meta and Google advertising policies.
Related reading: lead generation for moving companies and Google Ads for movers still cover the high-intent search. This program is what comes before that search.
A sample count and a sample ad
Any numbers below are placeholders until we run a real pull for your area. The ad copy is an example written for a neighborhood, not for a named household.
Until Brad provides a real weekly pull, treat every figure on this page as a stand-in. The zip code 19607 is our Reading, PA office area, used only as an example.
[SAMPLE: ## homes went under contract in 19607 last week, placeholder until real pull]
[SAMPLE: ## new listings in 19607 last week, placeholder until real pull]
When a real count is ready, we will replace these lines and label the date range and area clearly. We will still show counts only — never addresses or owner details.
Local movers for your next move
Need a crew in the Reading, PA area? Get a free in-home estimate from a company that serves your neighborhood. Tell us your move date and we will follow up with a clear plan.
Want a real count for the zip codes or radius you serve?
See your area's countMovers, portable storage, and moving brokers
The program is built for companies that have a defined service area and a way to answer inquiries promptly.
Moving companies
Local, long-distance, and commercial movers who want to be visible in the neighborhoods they already serve, not only when someone searches.
Portable storage companies
Container and portable storage operators whose delivery areas overlap with homes going under contract or coming on the market. See also our portable storage marketing page.
Moving brokers
Brokers with a clear coverage area who want households in those neighborhoods to recognize their brand before the last-minute search.
Counts for you, not personal data on the page
We show you area counts. We do not publish addresses, owner names, or other personal details on this site, in ads, or in sample reports. Ads follow Meta and Google advertising policies. Targeting is described as zip codes or a radius, the platforms' mover audiences, and customer lists you already own — not as reaching named homeowners.
Counts, not personal data
Client-facing materials show how many homes went under contract or were newly listed in an area. They do not show who those people are.
Platform advertising policies
Meta and Google campaigns use geographic targeting, the platforms' mover audiences, and your own customer lists, in line with each platform's customer-list and advertising rules.
Neighborhood language on purpose
We talk about households in those areas and neighborhoods where homes just went under contract. We do not describe this as targeting individual homeowners.
How this sits next to the rest of the program
Under-contract neighborhood ads fill the gap before the search. SEO, Google Ads, and lead generation still capture people who are actively looking.
Moving company marketing
The movers hub: SEO, Google Ads, websites, reviews, and the rest of the program this page is part of.
Google Ads for movers
Paid search for local, long-distance, and commercial moves, with separate budgets and tracking to booked work.
Lead generation for movers
Owned demand through SEO, Google Ads, and Google Business Profile, instead of shared lead lists.
St. Louis moving company case study
An example of tightly targeted search work for a mover. That case study is about ads, not this neighborhood program.
Frequently asked questions
What are under-contract homeowner ads?
They are how NetConnect Digital puts your brand in front of the neighborhoods where homes just went under contract, before people start searching. You see weekly counts for your service area. We then market your brand in those neighborhoods with postcards (being rolled out first) and with Meta and Google ads aimed at those zip codes or that radius, plus the platforms’ mover audiences and your own customer lists.
Is this a list of leads you sell us?
No. This is not a data product. We do not sell you names, addresses, or owner details. NetConnect Digital markets your moving, portable storage, or brokerage brand in the service area you already cover.
Do you target individual homeowners?
No. Public materials and client-facing reports show counts and sample ads, never addresses or owner details. Ads go to zip codes or a radius chosen from those counts, plus the platforms’ mover audiences and your own customer lists, in line with Meta and Google advertising policies. We talk about neighborhoods and households in those areas, not named people.
How do the Meta and Google ads work?
We use the weekly counts to choose zip codes or a radius in your service area. Ads then run to those areas, to the platforms’ mover audiences, and to customer lists you already own. Creative introduces your brand and a clear next step, such as a free estimate. It does not imply that we know a specific household just went under contract.
Where do postcards fit in?
Postcards come first. That channel is being rolled out, and we are not attaching a launch date here. The aim is to put your brand in front of households in the neighborhoods where homes just went under contract, before people start searching. Ask us on a consultation for the current status.
Who is this for?
Moving companies, portable storage companies, and moving brokers that have a defined service area and a way to answer inquiries promptly.
How do I see my area's count?
Use the “See your area’s count” button on this page, or go to our contact page and tell us the city, zip codes, or radius you serve. We will walk through a count with you. Until a real pull is ready, any numbers on this page are clearly marked as placeholders.
Find out what last week looked like in your service area
Tell us the city, zip codes, or radius you serve. We will walk through a count with you and explain how postcards and ads would cover those neighborhoods. Other agencies wait for people to search. We put your brand in front of the neighborhoods where homes just went under contract, before people start searching.
See your area's countRelated: Moving companies · Google Ads for movers · Lead generation · St. Louis case study